Posted by Stephens in media.
Tags: "New York", "sales tax", affiliate
New York Sale Tax on Online Sales may have a big fallout.
Overstock.com Throws New York Affiliates Overboard to Avoid Sales Tax
By Saul Hansell
UPDATE | 5/14 5:47 PM Amazon says it will not cut off its affiliates and will start collecting New York sales tax by June 1. See end.
UPDATE | 5/14 6:28 PM Overstock provided some details on the number of affiliates in New York. Inserted in post below.
There were two predictable fallouts from New York State’s move to force online companies to collect state sales tax: There would be a lawsuit. And some online merchants would cut off their affiliates in the state.
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Posted by Stephens in music, public relations.
Tags: budweiser, santogold
a good example of how to expand your brand.
“As soon as I heard Santogold, I said bingo,” said Mr. McDonough, who was well aware of her status as one of the most talked-about acts at March’s South by Southwest conference in Austin, Texas. “She’s got a big, neon spotlight in the music world right now.” (The Los Angeles Times wrote that “her beats pop like bubble wrap.”) |
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Posted by Stephens in Uncategorized.
Read the full post on TechCrunch about the “evolution of the press release”
Oh, and please, can the “canned” quotes. We all know you’re excited and thrilled at whatever it is you’re announcing. But, if the quote isn’t genuinely from the person saying it and bears little or no value to the implications of the news, then it only takes away from it. It’s OK to leave it out.
I guess the best advice is to make the release read like the article that you would ultimately like to see, worrying less about structure and format and more about news, the story, and the supporting facts (and media elements) that help writers build the story more effectively. And, try to keep the release between 400 – 500 words or lower. |
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Posted by Stephens in public relations.

I saw this on my Tumblr Dashboard via Swiss Miss, and thought it was a cool observation.
Posted by Stephens in Uncategorized.
I stopped by a party for Laughing Squid, and I am still unsure of what is it, but the people are supercool.
Posted by Stephens in Uncategorized.
If the final destination for a startup is acquisition by a big company, then they should do their homework and find the right partner before going to the dance. Are tech startups better off in the hands of Google or Yahoo?
AOL, IAC, Viacom, and NBC are also potential buyers of startups.
The favored exit strategy for internet startups is no longer an IPO but a splashy acquisition - preferably by Yahoo or Google. In the past decade each company has purchased around 40 small businesses, but for every YouTube (Google) or Flickr (Yahoo), there have been less flashy integrations and outright flameouts. Google (Charts, Fortune 500) bought social-networking site Dodgeball in 2005 and then left it to flounder. “The whole experience was incredibly frustrating for us - especially as we couldn’t convince them that Dodgeball was worth engineering resources,” Dodgeball co-founder Dennis Crowley blogged after he and partner Alex Rainert left Google. Rich Riley has fared better. He is still with Yahoo (Charts, Fortune 500) nine years after it bought his startup, Log-Me-On.com, for $9.9 million and developed its technology into the Yahoo Toolbar. |
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Posted by Stephens in Uncategorized.
CNet’s Caroline McCarthy dishes the dirt of gossip blog TV shows, TMZ on TV and What Perez Sez.
| It’s almost inevitable that in their continued quest for new-media success, more broadcast and cable networks will attempt to snap up bloggers and Web properties, from entertainment to politics to finance, and turn them into TV shows. But Jossip’s Hauslaib said that’s not always a good idea. “What I’m fearful (networks) might do is get these shows on the air just because they think they should be there,” he said.
It’s also important for the online properties to remain the centerpiece, Hauslaib said. Neglect them or change them too much, and fickle audiences will find another place for their Brangelina photos.
Perez gets it right by not using PerezHilton.com as a crutch to support the TV special and emphasizing that he’s not abandoning his Web site and its readership anytime soon. |
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Posted by Stephens in Uncategorized.
Yesterday, it was announced at the monthly New York Tech Meetup that Gawker Media will give commenters on two of their sites, Gawker and Gizmodo, their own pages where they can post.
This allows for more content and more click throughs without paying for more full-time salaries. It’s a smart and economic move, and the commenters are like the bullpen for Gawker’s pitchers (editors).
Posted by Stephens in Uncategorized.
Why isn’t anyone talking about this?
| Jesse Oxfeld, a former Mediabistro employee who publicly feuded with Touby after moving on to Gawker, was one of the few who took the stock option upon exiting. (”I knew it would drive Laurel crazy to have to write me a check,” he says.) He got a low five-figure cut from the sale; he recalls that when a dividend check arrived, Touby had added a note reading: “You’re so lucky.” |
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Posted by Stephens in Uncategorized.
This is irresponsible rumor-mongering, but I really think Gothamist would be a good fit for Gannett’s local news agenda. Gothamist is in many cities in the US and other countries where there are hotels that deliver the USA Today outside your hotel room day at 5am in the morning. This would be a great way to expand for both companies. Do it now before the bubble bursts in 1st quarter 2008!